Tuesday, May 7, 2013

State of the Media

Well it is good to know that I'm not in the "in crowd" in television viewership.  



I'm a ABC kind a girl.  I think some of that was formed because of my time overseas and exposure to Armed Forces Network (AFN).  Much of the news coverage was ABC with a sprinkling of other news affiliates here and there.  Also my childhood was spent watching Joan Lunden on Good Morning America.  My mom watched every morning when I was a little girl.









I was surprised by how popular NBS Nightly News was and I knew that the Today Show dominated as it has for decades.  Poor CBS trailing in the pack.  But I still watch CBS Sunday Morning like clockwork.  Another one of those family traditions instilled in me.
What I am not surprised by is the surge of online media taking command as the traditional outlets of newspapers, magazines, and television slowly losing ground.  What I was surprised by was the strength that radio still has.  But then I thought about for a moment and remember all the road trips to my folks' house in Texas and how I am a captive audience for 12 hours in my Suburban flipping through radio stations until I can find one that I will enjoy.  Makes me wonder if Sirius or Pandora is worth the money?

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